About me
“My work begins with listening—immersing in the brand, feeling its journey, and transforming it into visual stories that speak.”
Awards
Third Winner, Middle East Fashion Design Competition – Bras for Cause, 2012
Art Director
Nadia Gourari
My name is Nadia Gourari, and my journey in visual creation began long before I knew it would become my path. I graduated from the Faculty of Fine Arts in Egypt in Graphic Animation, but my story started even earlier, designing layouts for Teen Stuff Magazine as a student.
I soon entered the world of advertising, working with multinational agencies such as JWT, Grey Worldwide, Bates Equity, and DDB. I grew from Creative Conceptualizer to Art Director, shaping impactful visual narratives and campaigns.
After two enriching years in Dubai, life brought me to France, where I earned a Cheffe de Projet diploma and worked with the Eureka Education Group on several visual communication projects. I later completed a Master’s degree in Art Direction 360°, which opened the door to the world of luxury and product design.
With LOVE Luxe Agency, I collaborated on projects for Baobab Collection, Bimba Y Lola (Perfume Collection), Marc Jacobs, Annick Goutal, and the Valmont Group. Throughout these collaborations, every one of my creative proposals (pistes créatives) was selected by the client—a testament to my vision and dedication. I am also Inside LVMH certified.
Today, based in Paris, I continue to craft meaningful visual stories that connect, elevate, and inspire.
I speak Arabic, English, and French, and I thrive at the crossroads of cultures and creativity.
My Work Experience
Art Director - Product Designer
L.O.V.E - Luxe Design
Sept 2025
Cheffe de projet
Eureka Education Group
Juin 2021 - Nov 2024
Art Director
Freelancer
Nov 2018 - Nov 2021
Art Director
Grey worldwide
Nov 2012 - Nov 2015
Creative Conceptualizer
DDB
April 2010 - Sept 2012
Graphic Designer
J. Walter Thompson Worldwide
April 2008- Sept 2010
Questions & Answers
What services do you offer?
I offer personalized creative services including (Art direction, branding, visual communication, web design, graphic design, product and packaging design, and interior décor concepts.) My work is tailored to elevate brands with refined aesthetics, strategic storytelling, and a meticulous attention to detail. Whether you’re building a brand from the ground up or enhancing an existing identity, I’m here to help you create timeless, elegant, and meaningful design experiences that truly resonate.
How do you approach a new project?
Every project begins with understanding. I start by exploring the brand story —learning about your vision, goals, and audience —followed by a strategic analysis of your brand’s values, tone, and market positioning. Once aligned, I transition into the creative phase, crafting concepts, visuals, and design directions with intention and refinement. Throughout the process, communication remains clear and collaborative, ensuring the final result feels authentic, elevated, and perfectly aligned with your brand’s identity and purpose.
What is your project timeline?
Project timelines vary depending on the scope and complexity of the work. Smaller projects or single deliverables may take a few days to a couple of weeks, while full branding, packaging, or web design projects typically require several weeks to ensure thoughtful development and refinement. Once I understand the details of your project, I will provide a clear timeline and schedule, ensuring the process remains organized, transparent, and aligned with your expectations.
How much do your services cost?
My pricing is customized based on the scope, complexity, and level of creative involvement each project requires. Because every brand and vision is unique, I offer tailored proposals rather than fixed packages. Once I understand your needs and objectives, I’ll provide a transparent estimate that reflects the value, craftsmanship, and attention to detail invested in your project.
What platforms do you work with?
I work across industry-standard creative platforms, including Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro, and Firefly), Figma, and WordPress. I also integrate AI-powered tools into my workflow where relevant. For digital or brand-focused projects, I remain adaptable to specific platforms or systems required—ensuring flexibility, compatibility, and a seamless creative process from concept to final execution.
My Design Philosophy
Today, I am driven by the belief that great design is not just about aesthetics; it’s about creating meaningful connections between brands and their audiences. I am committed to continuous learning and innovation, ensuring that my designs not only look great but also deliver results.